GRAPHIC DESIGN
Thoughtful, strategic design for businesses and organizations doing meaningful work.
I create graphic design that looks good and does its job: business cards that make a strong first impression, sell sheets that help you close, fundraising materials that move people to give, and brand materials that hold together across every touchpoint. I work with small businesses, nonprofits, and family-owned brands, from Springfield and southwest Minnesota to clients across the country.
Recent graphic design projects
Case for Support
Printed piece developed for the Children's Museum of Southern Minnesota to support fundraising efforts for expansion project.
Industry: Nonprofit
Software: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
Catalog
Printed piece developed for the Children's Museum of Southern Minnesota to support fundraising efforts for expansion project.
Industry: B2B, Corporate Gifting
Software: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
Business Cards
Custom business card designs for small businesses and nonprofits, from clean and minimal to bold and colorful.
Industries: Nonprofits, Small Businesses, B2B, Retail, Local Services
Software: Adobe InDesign, Adobe Illustrator
Annual Report
The Children's Museum of Southern Minnesota's annual report, designed as a playful, colorful Play Book that matches the Museum's energy.
Industry: Nonprofit
Software: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
Fundraising Materials
Fundraising piece for loal nonprofit designed to build donor support.
Industry: Nonprofit
Software: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
Lead Magnet
Printable PDF download designed to generate leads through email newsletter registrations
Industry: ecommerce, small business
Software: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
Sell Sheet
One-page PDF sell sheet that concisely explains product collection and how it solves the audiences' problem
Industry: Nonprofit
Software: Adobe InDesign, Adobe Photoshop
Nonprofit Annual Report
Printed and digital annual report consisting of financial information, areas of impact, and year-in-review.
Industry: Nonprofit
Software: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
Trifold Brochure
Marketing piece showcasing 6 East's catering services, highlighting their unique offerings to raise brand awareness and book local events.
Industry: Restaurant, Local Services
Software: Adobe InDesign, Adobe Photoshop
Logo + Brand Design
Business cards developed in conjunction with rebrand for the Children's Museum of Southern Minnesota.
Industry: Nonprofit
Software: Adobe Illustrator
How I Can Help
Graphic Design Services
Some clients need one focused piece; others need connected materials for a campaign, event, rebrand, or ongoing marketing. When you have an important message to share or materials that no longer feel connected, I create clear, cohesive design that helps your organization communicate with confidence, in print and online.
01.
Fundraising + Impact
Case statements, capital campaign materials, annual reports, donor communications, sponsorship materials, event collateral, impact reports, and direct mail.
02.
MARKETING + SALES
Brochures, catalogs, sell sheets, product guides, service guides, print advertising, promotional pieces, presentation materials, and sales collateral.
03.
BRAND COLLATERAL
Business cards, stationery, signage, one-sheets, branded templates, presentation materials, rack cards, event materials, and printed brand collateral.
04.
DIGITAL + PRINT
Lead magnets, downloadable guides, digital reports, accessible PDFs, email graphics, social media graphics, online campaign materials, and print pieces adapted for digital sharing.
MORE THAN DESIGN
A CLEARER WAY FORWARD
- A brochure can support an important conversation
- An annual report can help supporters see the difference they make
- A campaign can give people a clear reason to act
Graphic design is rarely just one piece. Because my work also includes branding, websites, copywriting, photography, email marketing, and marketing strategy, I look beyond the individual project to consider the message, the audience, where it will be seen, and what you want people to understand or do next.
You do not need to have every word, image, or production detail figured out before we begin. I can work with your internal team, leadership, development staff, printer, photographer, or other partners to bring the project together.